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Video tutorial · Click IDs, UTMs and first-party data

Add the Google Ads gclid to outbound links

4 minAugust 2024By John BernalWatch on YouTube

Add the Google Ads gclid to outbound links, video by John Bernal

In shortOnce the gclid is saved, you can add it to links that leave your site. This tutorial decorates outbound URLs with the click ID, which is useful for affiliate sites sending traffic to stores and for passing the gclid into a CRM or analytics tool.

Resources

Code on GitHub

Recorded in August 2024. Some screens may look different today.

JB

John Bernal

Tracking and analytics consultant with 10+ years setting up GA4, Google Tag Manager, server-side tracking and ad platform conversions. Stape partner, Top Rated Plus on Upwork. About AnalyticsEngine

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