Tracking Ops by AnalyticsEngine

Your tracking ops, $500 a month.

I run your tracking and analytics for you. Your conversions are checked every day, so the numbers your ads and reports run on stay right.

10+ years in tracking · Top Rated Plus on Upwork · $500K+ earned across 260+ jobs · Stape partner

The problem

Tracking breaks quietly. You find out weeks later, in the numbers.

A site update

A new theme, app or checkout change, and purchases or leads stop reaching Google Ads and Meta.

Double counting

The same sale counted twice makes results look better than they are, and budget follows the wrong campaigns.

Consent changes

A cookie banner update can switch off tracking for a big share of visitors without anyone noticing.

What’s included

Everything your tracking needs, handled.

One flat monthly fee. You don’t have to brief me on every problem or chase anyone.

Daily checks

Conversions in GA4, Meta and Google Ads compared every morning against what’s normal and against each other.

Audits

A full check of your setup to start, then a check-up every quarter.

Setup and fixes

Anything that breaks gets fixed, usually before it shows up in your reports.

New tracking

A new form, a new campaign, a new platform to measure. Tell me and it gets set up.

Analytics questions

“Why did sales drop on Tuesday?” Ask and get a straight answer from the data.

Your vendors, handled

I deal with your developers, consent tool, server-side host and ad platforms, so you don’t have to.

How it works

Me, plus AI agents that never skip a morning.

AI agents do the repetitive checking, so you get a full tracking team for the price of a few hours. I still look at every change myself.

Agents check every day

Each morning your conversions are compared across platforms and against what’s normal for your business.

Problems get flagged fast

When a number drops or stops matching, you hear about it in a day, with what broke and why.

I approve every fix

Fixes are prepared, then I review and approve each one before anything changes on your site.

Recent results

What this looks like in practice.

57% → 69-78%

Shopify brand, US and UK

Share of UK purchases tracked after moving to server-side tracking with consent working properly.

99%

Business school

Lead tracking accuracy against their CRM after an audit and a step-by-step rebuild.

Offline

Large US nonprofit

Sign-ups sent back to Google Ads as conversions, with personal data scrambled before it leaves.

Pricing

One plan. One price.

$500 / month

per website

  • Daily conversion checks
  • Starting audit and quarterly check-ups
  • Fixes when anything breaks
  • New tracking as you need it
  • Analytics questions answered
  • Vendor and developer coordination
Start Tracking Ops

More than one website?

Running several sites, brands or client accounts? I offer a better rate for multiple websites. Tell me how many and I’ll send a price.

Agencies: I can run your clients’ tracking behind the scenes, under your name, priced per client account.

Bigger one-off builds, like a site migration or a new server-side setup, are quoted separately so the monthly price stays simple.

Who you’ll work with

John Bernal, conversion tracking specialist.

10+ years setting up and fixing tracking for ecommerce brands, lead-gen businesses and marketing agencies in the US and Europe. Top Rated Plus on Upwork with $500K+ earned across 260+ jobs, and a Stape partner. Based in Colombia, on US Eastern hours.

GA4Google Tag ManagerServer-side GTM / StapeGoogle AdsMeta Pixel + CAPILinkedIn AdsTikTok AdsShopifyBigQueryHubSpotSalesforceKlaviyoCookiebotOneTrustTrueVault
Questions

Before you start.

Is an AI changing my setup on its own?

No. The agents check your numbers and prepare fixes. I review and approve every change before it goes live on your site or ad accounts.

What counts as a “bigger build”?

Projects that take a lot of time up front, like moving to a new website platform or setting up server-side tracking from scratch. Those get their own quote. Everything day to day is covered by the plan.

How does the free accuracy check work?

Send me 30 days of order or lead IDs. I’ll tell you what share of them Meta, Google Ads and GA4 actually recorded. A healthy setup lands at 85-90% or more.

Do you work with agencies?

Yes. I can work behind the scenes on your clients’ tracking, under your name, priced per client account with a better rate for several.

Stop wondering if your numbers are right.

Start with a free accuracy check, or go straight to Tracking Ops.