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I set up, fix and look after the tracking behind your ads and reports, so every sale and lead lands where it should. For ecommerce brands, lead-gen businesses and marketing agencies.
10+ years in tracking · Top Rated Plus on Upwork · $500K+ earned across 260+ jobs · Stape partner
Your conversions checked every day, fixes when anything breaks, new tracking when you need it, analytics questions answered, and your vendors handled. AI agents do the daily checks, and I approve every change.
See what’s included →Google Tag Manager in the browser and on the server, Tealium, Elevar, and custom code when the setup needs it.
Google Ads, Meta, TikTok, Pinterest, Microsoft, LinkedIn, Reddit and StackAdapt: enhanced, offline and server-side conversions.
GA4, BigQuery, Looker Studio, Mixpanel and Power BI, so the numbers you report on match what really happened.
Cookiebot, OneTrust and TrueVault set up so tracking respects consent without quietly switching off.
Salesforce, HubSpot, Zoho and custom CRMs connected to your ads, so platforms learn from real customers.
Calendly, Zenoti and Mind Body tracking, plus affiliate networks like AWIN and Partner Ads.
Share of UK purchases tracked after moving to server-side tracking with consent working properly.
Lead tracking accuracy against their CRM after an audit and a step-by-step rebuild.
Sign-ups sent back to Google Ads as conversions, with personal data scrambled before it leaves.
Getting more out of Google Analytics 4.
Read →Setting up conversions Google can learn from.
Read →Browser and server tracking for Meta, without double counting.
Read →A server-side Google Tag Manager conversion tag for Partner Ads.
Read →Paying affiliates when a trial turns into a paying customer.
Read →Ready-made templates, like saving a URL value to a cookie.
Read →International technical marketing consultant with 10+ years in tracking and analytics. I work with ecommerce brands, lead-gen businesses and agencies in the US and Europe, often behind the scenes. Based in Colombia, on US Eastern hours.
Send me 30 days of order or lead IDs and I’ll tell you what share your ad platforms actually saw. Free.