Privacy policy

How this site handles your information.

Plain English, no surprises. Last updated 10 November 2026.

Who I am

This site, analyticsengine.co, is run by John Bernal Garcia, trading as AnalyticsEngine, Cra 22 # 1E-86, Barranquilla, Colombia. I am responsible for the personal information collected here. You can reach me at john@analyticsengine.co.

What I collect

  • What you send me through a form. The free tracking audit form asks for your name, work email and website, and lets you add what to check, a note and your Tracking Rank guess. The unsubscribe form asks for your email and an optional note.
  • Emails you send me. Your name, email address and what you write.
  • How the site is used. Through cookies and similar tools: pages viewed, the link or ad that brought you, device and browser type, and approximate location (city or country, not your exact address).
  • Technical logs. My hosting provider records basic technical details, like IP address and browser, to keep the site secure and working.

Why I use it

  • To reply to you and run the audit or work you ask for.
  • To send you occasional emails about my services if we’ve worked together or you’ve asked me to. Every email lets you unsubscribe.
  • To understand how the site is used and measure whether my ads work.
  • To keep the site secure and meet legal obligations.

I use your information because you gave it to me and asked me to act on it, because I have a legitimate business interest in replying to business enquiries and improving my service, or because you consented, depending on the case and where you live.

Cookies and measurement tools

The site uses Google Tag Manager to load these tools:

ToolWhat it doesCookies
Google Analytics 4 (Google)Counts visits, pages viewed and form requests, so I can see how the site is used._ga, _ga_*, kept up to 2 years
Meta Pixel (Meta)Tells Meta when someone who saw my ads visits the site or sends a form, so I can measure those ads._fbp, kept up to 90 days

When you first visit, a banner lets you accept or decline these tools. Visitors from the European Economic Area, the United Kingdom and Switzerland are not tracked until they accept. You can change your choice at any time with the Cookie settings link at the bottom of every page. You can also block or delete cookies in your browser settings, and you can opt out of Google Analytics with Google’s browser add-on. Blocking them won’t stop the site from working.

Who receives your information

I don’t sell your personal information. It is handled by a few providers that help me run the site and my business:

  • Hostinger, which hosts this site. Form requests are stored in the site’s database.
  • Google, which provides my email and Google Analytics.
  • Meta, through the Meta Pixel described above.
  • Calendly, if you book a call. Its booking window opens only when you click a booking button, and Calendly handles the details you enter there.

Some of these providers store data outside Colombia, including in the United States, under their own security and privacy commitments. Under some US state laws, such as California’s, sending visit data to Meta for advertising can count as “sharing”. You can ask me to stop by writing to me, and you can block the Meta Pixel in your browser.

For clients, how AI is used on account work is explained on the How I use AI page.

How long I keep it

  • Form requests and emails: up to 2 years after our last contact, unless we work together, in which case for as long as needed for the work and for tax and accounting records.
  • Unsubscribe requests: kept so I don’t email you again.
  • Analytics data: kept in line with Google Analytics settings, no longer than 14 months.

Your rights

You can ask me to show you the information I hold about you, correct it, delete it, or stop using it, and you can withdraw consent at any time. Write to john@analyticsengine.co. I’ll answer within the time the law sets, usually 10 to 15 business days.

In Colombia, this follows Law 1581 of 2012 and Decree 1377 of 2013, and you can complain to the Superintendencia de Industria y Comercio. If you’re in the European Union, the United Kingdom or a US state with a privacy law, you have the rights those laws give you, including complaining to your local data protection authority.

Security

The site uses an encrypted connection (HTTPS), and access to form requests and client accounts is limited to me, with two-step login where available.

Children

This site is for businesses and is not meant for anyone under 18.

Changes

If this policy changes, I’ll update this page and the date at the top.